First, let’s just say that we love podcasts! They may seem like a trendy way to get behind the scenes looks at your favorite TV shows, but podcasts are also…
Marketing & OperationsThe internet has made it easy for consumers everywhere to discover new products. Even in the age of the internet, however, word of mouth recommendations reign supreme. People trust others’…
UGCMore job postings are listed for Community Manager roles every day, but is this position necessary for the modern business? If statistics are to be believed, the response is a…
UGCBrand managers are responsible for developing a brand’s marketing strategy, and implementing that plan through marketing campaigns on various channels. User-generated content (UGC) is one component of brand strategy. This…
UGCIn the past, most brands’ primary concern was using content to attract users to their platform. Today, the amount of information online has grown substantially and the uses for user-generated…
UGCFor any business, social media can play an integral role in getting your products and services in front of the right audience. But casually posting a photo on Facebook…
UGCHaving an online presence is no longer a luxury reserved for tech-savvy companies and global brands. It’s 2021, and by now most organizations realize that a strong online presence is…
UGCAccording to a study on the mental health and wellbeing of young people, as children move into adolescence, their self-esteem tends to decline on average. In focus groups, young people…
UGCWhen the pandemic started in March of 2020, much of the world’s daily life moved online and has remained there ever since. With this shift comes an increase in the…
UGCIt’s a growing problem for online shoppers – they make a purchase on an e-commerce site based on a product’s rave reviews, only to find that the reviews were fake…
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