WebPurify Blog

Image Moderation: How to Work Through the Gray Areas

January 15, 2019 | Image Moderation, UGC

WebPurify co-founder, Joshua Buxbaum, speaks to the growing complexity in enterprise image moderation and the current limitations of machine-based learning for managing branded content. Facebook. YouTube. Google. For several years, all three of them talked about the benefits of artificial intelligence (AI), computer vision and machine learning in moderating the vast quantities of user-generated content…

Our Custom Moderation Process: How We Define Rules and Standards for New Clients

January 7, 2019 | Image Moderation, UGC

Custom moderation standards and criteria are dependent on the unique needs of each client. Where the moderation line gets drawn is reflective of individual brands’ audience and culture. Take a peek behind the curtain as we detail the general framework of our approach to launching a new moderation campaign. #1 – Starting Point WebPurify’s Standard…

5 Unique Ways to Employ User Generated Content to Grow Your Brand

December 11, 2018 | UGC

Unless you are still on dial-up, the speed of the internet is always increasing. Not only is this true in the physical sense of more significant bandwidth with faster upload and download times, but it is also true in the speed at which the internet causes ideas and concepts to grow and expand. Take UGC…

The 10 Best User Generated Content Campaigns of 2018

November 12, 2018 | UGC

Marketing has a long history of evolution. Over the years, “what works” has shifted and changed. Once the internet started to become the powerhouse of marketing that it is today, things started changing even faster, and it became even harder to keep up with the pace at which marketing strategies were moving. In walks user…

Online Harassment: Who Does it Affect, and How?

November 7, 2018 | Image Moderation, Profanity Filter, Video Moderation, UGC

In our September newsletter, we discussed the Momo Challenge, a disturbing “game” circulating on social media sites, threatening members with the release of personal information unless the member completes a series of tasks, which often encourage self-harm, and even suicide. Today, we’re taking a closer look at online harassment and cyberbullying. A recent Pew Research…

Turnkey Image Moderation Criteria
Reject images that:
Turnkey Video Moderation Criteria
Reject videos that:
Other Language Label: If a video complies with our moderation criteria but contains languages other than English, we will label it as “Other Language.”