UGC

5 Unique Ways to Employ User Generated Content to Grow Your Brand

December 11, 2018 | UGC

Unless you are still on dial-up, the speed of the internet is always increasing. Not only is this true in the physical sense of more significant bandwidth with faster upload and download times, but it is also true in the speed at which the internet causes ideas and concepts to grow and expand. Take UGC…

Image Moderation: How to Work Through the Gray Areas

December 6, 2018 | Image Moderation, UGC

WebPurify co-founder, Joshua Buxbaum, speaks to the growing complexity in enterprise image moderation and the current limitations of machine-based learning for managing branded content. Facebook. YouTube. Google. For several years, all three of them talked about the benefits of artificial intelligence (AI), computer vision and machine learning in moderating the vast quantities of user-generated content…

The 10 Best User Generated Content Campaigns of 2018

November 12, 2018 | UGC

Marketing has a long history of evolution. Over the years, “what works” has shifted and changed. Once the internet started to become the powerhouse of marketing that it is today, things started changing even faster, and it became even harder to keep up with the pace at which marketing strategies were moving. In walks user…

Online Harassment: Who Does it Affect, and How?

November 7, 2018 | Image Moderation, Profanity Filter, Video Moderation, UGC

In our September newsletter, we discussed the Momo Challenge, a disturbing “game” circulating on social media sites, threatening members with the release of personal information unless the member completes a series of tasks, which often encourage self-harm, and even suicide. Today, we’re taking a closer look at online harassment and cyberbullying. A recent Pew Research…

Five Tips and Tricks for Content Moderation

September 11, 2018 | Image Moderation, Video Moderation, UGC

1. Know your audience. The more you know about your users, the more you can hone your specific moderating criteria. You may have a niche market with unique needs. Our standard moderating criteria might be too conservative for your brand culture, or you may wish to further tighten rules. Also consider the size of your…

How does UGC moderation work?

August 17, 2018 | Image Moderation, UGC

Take a seat in the moderator’s chair and consider the four photos above. A client has given simple instructions for moderation: images must contain a dog. Which photos should be approved and which should be filtered out? Obviously, the corgi toast is a work of art, but does it meet the criteria of “dog”? Technically,…

Facebook’s Content Moderation Policy: Our Summary and Opinion

July 9, 2018 | Image Moderation, Video Moderation, UGC

For the first time, Facebook is making public its internal guidelines for content moderation and policy. The 27-page document details how the company defines hate speech, violence, nudity, terrorism, and other banned content. At WebPurify, we’re quite familiar with how complicated the task of content moderation can be, and how a seemingly simple matter of…

How WebPurify Works with Content Managers

May 1, 2018 | UGC

We’re just going to say it loud and proud: WebPurify was a pioneer of online moderation. When we first launched the company in 2006, we were the only player in the game, and businesses were just beginning to realize that they needed profanity filtering and image moderation services. Over time, the need for profanity filtering,…

The Lighter Side of AI: A Happy Marriage Between Humans and Machines

April 9, 2018 | Image Moderation, Video Moderation, UGC

When it comes to artificial intelligence (AI), many people conjure up end-of-this-world-as-we-know-it scenarios, such as those depicted in films like Minority Report or TV shows like Westworld. Humans losing their jobs, getting outwitted by robots and so on and so forth. Sure, as innovation creates change, there will be jobs lost in the process, but…

YouTube’s Video Moderation Strategy Faces Challenges

January 22, 2018 | Video Moderation, UGC

There’s no doubt about it—having a strong video moderation strategy is good for business. When you think of video moderation for your website or app, you may first and foremost think of its purpose of shielding customers and innocents from objectionable content, and that’s a completely valid and necessary function of content moderation. But what…

Turnkey Image Moderation Criteria
Reject images that:
Turnkey Video Moderation Criteria
Reject videos that:
Other Language Label: If a video complies with our moderation criteria but contains languages other than English, we will label it as “Other Language.”