By keeping people indoors, the COVID-19 pandemic has sent businesses rushing back to the drawing board, especially regarding how they reach their customers. A sharp decline in shopping at physical retail spaces correlated with a surge in online shopping has created an opportunity for industries that have typically seen lower online engagement from their customers….
All new online communities, from dating apps to gaming to social networks, are tasked with creating and maintaining comprehensive community guidelines. You have a responsibility to not only to keep users safe, but to make sure you are clear about the rules, so when you take content down it’s justified and easily explainable. Creating your community guidelines from…
Having been in the Content Moderation space for over 14 years, we are always interested in the unique approaches companies take towards the often complicated and nuanced art of UGC moderation, carefully balancing between keeping their site safe and allowing their community to openly share their content and views. While we advocate for an efficient…
On March 16, Facebook sent home thousands of content moderators in the midst of a global pandemic. Other social media giants like YouTube and Twitter took the same cautionary measures. In the absence of a large portion of their human teams, these companies turned almost exclusively to their Artificial Intelligence solutions to enforce their…
WebPurify Shares Practical Tips for Parents The Internet is a fantastic resource for keeping in touch with friends and family, but it has a dark side that can make it a dangerous place for children and teens. According to data compiled by advocates at Guard Child, 65% of kids between the ages of eight and…
In June of last year, we spoke with child psychologist and advisor to WebPurify Dr. Adam Pletter about how cyberbullying affects children and what parents can do if their kids are being harassed online. But cyberbullying isn’t the only concern when it comes to digitally savvy kids. Recently, we reached out to Dr. Pletter,…
In a post last month, we discussed Facebook’s end-of-year goal of instituting an independent oversight board to adjudicate what content will be removed from the site. Here we’ll discuss the recent details that Facebook has provided about its “content jury,” as well as content juries in general, a method that has caught the eye of…
The last year has seen consistent adjustment of content moderation policies on the part of social media giants. Recently, we discussed the changes that Twitter and Instagram’s policies underwent. Just last month, Facebook announced a change in its practices. Around the same time, Mark Zuckerberg spoke about his involvement in determining policy as well…
When it comes to doing business online, there’s hardly anything more important than your brand image. It creates recognition and fosters trust. But most importantly, it gives you equity and credibility. That’s why so many businesses are careful about who they choose to moderate their user-generated content or UGC. These firms can either help build…
In previous posts, we’ve discussed the content moderation policies of large social media platforms and the factors that are catalyzing their changes. Recently, Twitter and Instagram announced updates to how they monitor content in an effort to combat bullying on their respective sites.Both companies are working toward the same goal, but each is taking…
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