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Scaling up safety: what IntouchCX’s acquisition of WebPurify means for your business

In 2006, we set out on a mission to make the internet a safer place. Since then we’ve worked with some of the biggest tech brands in the world, including…

Uncategorized

From AI to teen protections: How 2024’s online safety trends will shape 2025

In late 2023, we predicted five key trends in online safety for 2024, all of which came to pass. Unsurprisingly, artificial intelligence – particularly generative AI – remained at the…

UGC

The safety blueprint: 7 resources every trust and safety pro knows

Trust and safety is a challenging field, and staying informed can sometimes feel like a full-time job. But whether you’re new to the field or a seasoned professional, curating your…

Careers

Why two of the world’s top 10 generative AI companies partner with WebPurify

Generative AI is evolving rapidly, creating new opportunities – and challenges – for businesses at the forefront of innovation. In a conversation with Alex Popken, VP of Trust & Safety,…

Image Moderation, Video Moderation

A ‘misinfo badge’ for influencers: Game-changer or gimmick?

“Research shows six in 10 social media content creators do not verify accuracy of information before posting it,” the Guardian recently reported. The recent warning from UNESCO about the urgent…

Uncategorized

The cost of reactive content moderation: why brands need a consultancy to stay ahead

Imagine you’re an e-commerce business that has seen tremendous growth in traffic and new users over the past year. Everything seems to be running smoothly – orders are coming in,…

Marketing & Operations

Are you prepared for the new online safety laws? Understanding the DSA & OSA

Imagine you’re a small but growing e-commerce platform, juggling product listings, customer reviews, and advertising campaigns. Suddenly, you’re hit with a fine because your platform doesn’t meet new transparency requirements….

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7 Ways to ensure transparent content moderation

At WebPurify, we work with brands of all types and sizes, from small start-up apps to one in seven Fortune 100 companies, and we often hear a single recurring theme…

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5 Key reasons why building consumer trust is more crucial than ever

Trust is the cornerstone of every successful relationship, and this is especially true for brands seeking to build lasting connections with consumers. In an age where misinformation is rife and…

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Common holiday scams and how to avoid them

The holidays are traditionally a time for celebration, giving, and – unfortunately – online scams. As e-commerce surges and people become more generous around December, scammers see an opportunity to…

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