7 Ways to ensure transparent content moderation
At WebPurify, we work with brands of all types and sizes, from small start-up apps to one in seven Fortune 100 companies, and we often hear a single recurring theme…
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5 key reasons why building consumer trust is more crucial than ever
Trust is the cornerstone of every successful relationship, and this is especially true for brands seeking to build lasting connections with consumers. In an age where misinformation and disinformation are…
UGCCommon holiday scams and how to avoid them
The holidays are traditionally a time for celebration, giving, and – unfortunately – online scams. As e-commerce surges and people become more generous around December, scammers see an opportunity to…
UGCIs 2025 the year teens get banned from social media?
Last week, Australia made waves by passing a landmark bill banning social media use for children under 16. Platforms like TikTok, Instagram, Facebook, and X now face fines of up…
UGCWhat is content moderation? The definitive guide
As the internet continues to evolve and reshape the way we connect and communicate, content moderation has become an indispensable practice for managing online communities.What is content moderation? At its…
UGCThe surprising reality: Why AI didn’t disrupt the 2024 election as feared
With all the pre-election buzz about AI derailing the 2024 elections, the actual impact seems surprisingly modest. Alexandra Popken, VP of Trust & Safety here at WebPurify, reflects on this,…
UGCTrust & Safety leaders to watch and follow
It’s a relatively new industry, so it’s not surprising that leaders in the Trust & Safety industry come from diverse backgrounds – child psychology, human rights, data ethics, cybersecurity. But…
UGC6 lessons from former TikTok Head of Violence & Aggression Policies, Ailís Daly
WebPurify’s Head of Trust & Safety EMEA, Ailís Daly, has experience navigating some of the most complex and high-pressure digital safety environments in the world. With a career spanning leadership…
UGCCan fines and fear fix the Internet?
In this blog, WebPurify’s Head of Trust & Safety, EMEA, Ailís Daly, reflects on the ‘Brussels effect.’ The “Brussels effect” continues to reshape the online world, with global regulators following…
UGCWhat happens when misinformation spreads as fast as a hurricane?
When natural disasters like Hurricanes Helene and Milton ravage parts of the US, the devastation isn’t limited to the physical world. Online platforms, where millions turn for critical updates, often…
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