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What are content moderators and what is the best way to train them?

CONTENT WARNING: This post discusses some of the difficulties that content moderators face, including viewing abusive and disturbing images. Content moderation can be a taxing job. Content moderators often view…

Image Moderation, Video Moderation, UGC

What is an influencer and how do I get a quality one for my brand?

The internet has made it easy for consumers everywhere to discover new products. Even in the age of the internet, however, word of mouth recommendations reign supreme. People trust others’…

UGC

What is a Community Manager and What Does the Future Hold for the Community Manager Profession?

More job postings are listed for Community Manager roles every day, but is this position necessary for the modern business? If statistics are to be believed, the response is a…

UGC

9 Ways Content Moderation Can Help Brand Managers

Brand managers are responsible for developing a brand’s marketing strategy, and implementing that plan through marketing campaigns on various channels. User-generated content (UGC) is one component of brand strategy. This…

UGC

The Top 6 Tips for Addressing Content Concerns Using Moderation in 2022

In the past, most brands’ primary concern was using content to attract users to their platform. Today, the amount of information online has grown substantially and the uses for user-generated…

UGC

Marketing Experts’ Top 12 Social Media Tips

  For any business, social media can play an integral role in getting your products and services in front of the right audience. But casually posting a photo on Facebook…

UGC

5 Content Trends that Demand Moderation

Having an online presence is no longer a luxury reserved for tech-savvy companies and global brands. It’s 2021, and by now most organizations realize that a strong online presence is…

UGC

9 Ways Parents Can Combat the Negative Impact of Instagram on Teens

According to a study on the mental health and wellbeing of young people, as children move into adolescence, their self-esteem tends to decline on average. In focus groups, young people…

UGC

10 Myths About UGC and How to Prevent Negative UGC from Undermining your Brand

When the pandemic started in March of 2020, much of the world’s daily life moved online and has remained there ever since. With this shift comes an increase in the…

UGC

Fighting for Authentic Feedback: The Rise of Fake Reviews in 2021

It’s a growing problem for online shoppers – they make a purchase on an e-commerce site based on a product’s rave reviews, only to find that the reviews were fake…

UGC