Case Study: UFC + WebPurify
From humble beginnings in the 1990s to the global powerhouse it is today, UFC is arguably one of the best-known sports brands in the world and a multibillion dollar institution….
Content Moderation Case StudiesJeff Meyer
The secret trust & safety listening tool you’re probably not using: Reddit
Your company might have a top-tier content moderation strategy. You might run quarterly sentiment surveys, publish transparency reports, and track every flag and escalation with precision. But there’s a good…
Marketing & OperationsWhy your Trust & Safety team should work with marketing
By all accounts, trust and safety is having a moment. Long relegated to the back office or crisis comms playbook, it’s now emerging as a core brand differentiator. But while…
Uncategorized“Strong moderation defines your values”: how TikTok protects its brand
When you think of content moderation, you might picture it as a behind-the-scenes operation – hidden teams working together to swiftly remove inappropriate videos or offensive comments, quietly maintaining order…
UGCNaked truths: what adult sites can teach big tech about online safety
“There is a lack of appetite for the non-adult hosting providers to engage with the adult platforms. It’s almost seen as distasteful,” reflects Emily Harman. She’s seen firsthand how the…
UGCMisinformation vs disinformation: what’s the difference and how to stop it
Whether it’s manipulated political content, misleading health claims, climate change denial or celebrity deepfakes, misinformation and disinformation can spread faster than ever in today’s interconnected world – and no platform…
UGCWhy global platform regulations are everyone’s business
For brands trying to navigate the growing number of online safety regulations, it can feel like trying to solve a Rubik’s Cube while blindfolded. With the European Union’s Digital Services…
UGCHow WebPurify can detect AI-generated images
A picture might be worth 1,000 words, but what if it’s a lie? AI-generated images are flooding the internet, making it harder than ever for people to tell fact from…
Image ModerationWhy outsourcing content moderation offers brands a strategic advantage
Imagine you’re running a bustling e-commerce platform that allows anyone to be a seller and lets users post reviews of what they purchase. Every second, your users are uploading content…
UGCHow WebPurify moderates UGC in gaming: avatars, live chat, customization and more
Executive Summary From custom avatars to in-game chats, gaming platforms thrive on user-generated content (UGC), but this freedom of expression comes with serious content moderation challenges. Gaming environments require real-time moderation…
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